In the event you thought the trend of downing “cognitive enhancing” drugs was limited by college kids popping Adderall before their biochemistry final, you better think again. An Adderall-esque drug class called best brain enhancing supplements has brought off among a certain Silicon Valley set, according to this Fusion article.
Programmers claim nootropics can increase productivity and concentrate but aren’t as intense as prescription psychostimulants. Users can make their particular nootropics with powders purchased online or maybe in supplement stores, or they could buy “stacks,” or pre-made doses, created to produce specific effects.
Nootropics have been popular considering that the 1970s, but apparently the Silicon Valley “biohacking” movement–by which workaholic techies try to optimize their bodies and basic functions, for example eating, for optimum productivity–has given these so-called brain enhancers a fresh life. As Fusion notes, “the nootropics community is surprisingly large and involved,” with numerous online forums offering recipes and data on users’ drugs of choice.
To become clear, the FDA does not approve most nootropics as brain enhancers, though many compounds within these drugs happen to be approved as vitamin supplements. The author of the Fusion piece, Kevin Roose, admits he has been taking nootropics on / off for any month, yet he isn’t totally sure they are working. Nonetheless, even without being scientific proved, these drugs have become a cottage industry, which includes nootropics-based startups such as truBrain, Nootrobrain, Nootro, and Nootrobox.
Nootrobox was started by Geoffrey Woo, a Stanford computer science graduate, and creates a stack called RISE. For $29 (plus shipping) the purchaser gets 30 capsules, each containing 350 mg of bacopa monnieri powder (a medicinal herb which is commonly seen in South Asia), 100 mg of L-theanine (an amino acid located in green tea extract), and 50 mg of caffeine (about the amount inside a can of Diet Coke). As outlined by Fusion, the organization is “selling ‘five figures’ amount of cognitive supplements 75dexjpky to customers that come with top Silicon Valley executives and Hollywood moguls.”
Even though the article quotes numerous individuals–from the financial analyst into a software engineer–who state they experienced success using nootropics, the scientific research on its long term effects continues to be thin. To believers, these prescription medication is simply another one for the stimulant that is already in widespread use: caffeine. But Silicon Valley being what exactly it is, even something as mundane as caffeine is ripe for “disruption.”